Poster illustration and design for the 2022 A1A Marathon in Fort Lauderdale, FL
Art Direction - Katty Peraza Payne - KP Designz
I just completed the new poster illustration and design for the 2022 Fort Lauderdale A1A Marathon & Half Marathon. I was approached by Kat at KP Designz some time ago about the project and jumped at the opportunity. I submitted three concepts for consideration and what you see above won out. I used an assortment of techniques and looks for several components off the illustration. I used a kind of expressionist painting technique in some areas, leaned hard on the vector based look in others used visual texture to define others. It's kind of a buffet of looks combined to make one cohesive image. It's probably the most painterly vector illustration that I've done. I just finished some mural work and I think I missed real paint.
This was another concept submitted
My primary reference was this excellent photo by Jessica Paez
PORTFOLIO SELECTIONS
- Custom illustration & covers: Featuring bespoke illustration, book and magazine covers, hand-drawn maps, and building renderings.
- Fine art & murals: Including one-of-a-kind paintings and drawings, the Custom Halftone Series, and large-scale murals.
- Design & motion media: Covering graphic design, plus video and motion and animated illustration.
- Mapping by application: Tailored maps for marine events, hospitality, waterfront, property, transit, municipal, recreation, and navigation needs.
- Additional creative work: Includes editorial covers, vehicle graphics, concept renderings, and public art.
- Mediums & formats: Ranging from digital vector and isometric projection to traditional paint, line art, GIS-based, aerial-style, and halftone.
- Software expertise: Proficient in Photoshop, Illustrator, SketchUp, InDesign, and Premiere/After Effects for motion.
