Illustrated Map for Guests and Exhibitors
I designed and illustrated this map. For information on attending the Saint Petersburg Power and Sailboat Show please visit StPeteBoatShow.com
St. Petersburg Power & Sailboat Show: Gulf Coast’s Premier Marine Event & Custom Map Design Showcase:
The St. Petersburg Power & Sailboat Show, presented by Progressive, is the largest boat show on Florida’s Gulf Coast and a must-visit event for boating enthusiasts, industry professionals, and lifestyle visitors alike. Held annually along the scenic waterfront of downtown St. Petersburg, Florida, at the Duke Energy Center for the Arts Mahaffey Theater Yacht Basin and Albert Whitted Park, this event transforms the city’s marina into a vibrant marine marketplace filled with powerboats, sailboats, gear, and maritime innovation.
A Comprehensive Marine Experience
Each January, the show features an impressive lineup of in-water and on-land vessels including center console fishing boats, luxury yachts, sailboats, and personal watercraft, along with a 40,000-square-foot exhibition tent showcasing marine equipment, nautical accessories, electronics, and outdoor gear.
Attendees can explore hundreds of new and brokerage boats, discover the latest marine technologies, and connect with boat builders, dealers, and industry experts from around the region. The event is designed to appeal to both seasoned boat owners and first-time buyers, offering a broad range of products and services for all types of boating lifestyles.
Education, Seminars, and Family Fun
The St. Petersburg Power & Sailboat Show goes beyond static displays to offer complimentary seminars and on-water training courses. Hosted in partnership with organizations like the Annapolis School of Seamanship, these sessions cover practical topics such as seamanship skills, navigation, boating safety, and cruising techniques. Educational offerings help boaters of all experience levels deepen their knowledge and confidence on the water.
Family-oriented activities like the Hook the Future kids fishing clinics, presented by Captain Don Dingman, are also a highlight—giving children hands-on outdoor experiences and igniting a passion for boating and marine exploration.
Vibrant Waterfront Location
Situated on the downtown St. Petersburg waterfront, the show provides easy access to local dining, shopping, and cultural attractions, making it an ideal destination for attendees to extend their visit beyond the docks. The city’s vibrant arts district, museums, and waterfront parks offer a perfect complement to the boat show experience.
Why It Matters
The St. Petersburg Power & Sailboat Show is more than a marketplace—it’s a celebration of maritime culture and innovation. The event attracts tens of thousands of visitors, and its economic impact supports local businesses, tourism, and the broader boating community throughout Florida’s Gulf Coast.
Featured Map Illustrator: John Potter / Escape Key Graphics
For clients who have visited the St. Petersburg Power & Sailboat Show, you may recognize the distinctive illustrated maps and visual wayfinding graphics used to guide attendees throughout the event.
Over multiple years, I’ve collaborated with Informa Markets, the show’s producer, to create high-quality custom map illustrations that help visitors navigate the complex layout of exhibits, docks, tents, and event zones. My contributions include:
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Official show maps tailored to each year’s layout and venue configuration
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Maps for use in digital platforms and mobile applications
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Signage and wayfinding graphics used onsite throughout the show footprint
Each map is crafted with precision and visual clarity, reflecting the changing needs of a dynamic waterfront event while maintaining a cohesive and engaging aesthetic that enhances the overall visitor experience. These maps help exhibitors stand out, reinforce brand experiences, and support visitor flow at one of the marine industry’s most important regional showcases.
Connect With Me
If you enjoyed the show or found the maps helpful during your visit, I’d love to connect and explore how custom illustration, map design, and visual communication can elevate your next project. Visit EscapeKeyGraphics.com for portfolio examples, services, and contact information.
St. Petersburg Power & Sailboat Show Maps
- About St. Petersburg Power & Sailboat Show
- 2026 | 2025 | 2024 | 2023 | 2022 | 2021 | 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011
CUSTOM BOAT SHOW MAPS:
PORTFOLIOS
- Illustration Portfolio: Start here for custom illustration and book covers. You can also browse illustrated maps and architectural rendering.
- Fine Art: I offer original paintings and drawings, including my Custom Halftone Series. You will also find mural work here.
- Graphic Design & Motion: View my graphic design portfolio. After that, explore motion design and animated illustrations.
- Maps by application: I create illustrated maps for boat shows, resorts, marinas, real estate, transportation, transit and parking, towns and cities, parks, and wayfinding.
- Additional project types: I also produce cover illustration, vehicle and vinyl wraps, proposal renderings, and street art.
- Illustration methods: My techniques include vector, isometric and axonometric, painting, black and white, GeoData maps, overhead maps, and custom halftones.
- Software portfolios: I work primarily in Adobe Photoshop, Adobe Illustrator, SketchUp Pro, and Adobe InDesign. For motion projects, I use Premiere Pro and After Effects. You can watch my demo reel here.

