Museum Park Map for the Miami International Boat Show - 2023

Illustration and Graphic Design by John Potter - Escape Key Graphics
Client: Informa Markets
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Miami International Boat Show Museum Park Marina Map

This map details the distinctive marina situated between the Kaseya Center, home to the Miami Heat, and Maurice A. Ferré Park, widely known as Museum Park. The marina’s configuration is notable, as it does not rely on traditional floating docks. Instead, it utilizes side to mooring, a method capable of accommodating an impressive range of vessels from 100 feet to over 500 feet in length. The location carries historical weight as the original site of the Port of Miami, which operated here from the early 1900s until its relocation to Dodge Island in the 1960s.

Designed for immediate comprehension and practical use, the map ensures efficient navigation. All docks are labeled directly on the illustration for instant identification. Specific show features and key points of interest are clearly marked with a dedicated key, while a set of intuitive graphical icons indicates amenities. The transportation network is clearly outlined through a straightforward graphical system, explaining the two relevant shuttle routes and two water taxi routes that service the area.

This map was created as part of a coordinated set of five maps for the event. Each was seamlessly integrated into the official show program, a process that included my work on the final page layouts to guarantee a unified visual presentation. Beyond the printed guide, the map was deployed across digital platforms, adapted for onsite signage, and incorporated into broader marketing initiatives.

For an event of this magnitude and caliber, a clear and professionally designed wayfinding map is a fundamental component of the visitor experience, not an optional extra. It serves two vital purposes. Primarily, it acts as an indispensable practical tool, guiding thousands of attendees through a complex environment. Secondarily, it functions as a visual communicator of the event's standards, signaling organization, professionalism, and an overarching commitment to quality. A well crafted map establishes a tone of considered preparation and operational excellence before a guest ever arrives.

EXAMPLES OF MAPS CREATED FOR MIAMI BOAT SHOWS:

A Miami Illustrated Map
Miami International Boat Show 2025
Miami Yachts Show 2020
Convention Center Map
Boat Show Map
Boat Show Transit Map
Show Proposal Rendering
Yacht Haven Grande Miami Watson Island Map
Miami Strictly Sail Map
Miami Show Isometric Map
Transportation and Parking Map
Miami Beach Convention Center Map
Pride Park Map
Transportation and Parking Map


Miami International Boat Show Maps 2023:

Venetian Marina and One Herald Plaza | Museum Park | Miami Beach Convention Center Map | Transit and Parking | Pride Park | Program Layout

Maps For Boat Shows In Miami:


CUSTOM BOAT SHOW MAPS:

Fort Lauderdale International Boat Show Map
A Miami Illustrated Map
Newport Beach boat show map
NIBS Map
San Diego International Boat Show Map
Suncoast Boat Show
Boat Show Map
Panama Boat Show Map
International Boat Show Map
The Chicago International Boat Show Map
The St. Petersburg Power and Sailboat Show Map
Convention Center Map Design
Custom Parking and Transportation Map Using GeoData
Transportation and Parking Map
Illustrated Map of Marinas
Convention Center Map
Yacht Haven Grande Miami Watson Island Map
Boat Show Map
Boat Show Transit Map
Show Proposal Rendering
Coastal Neighborhood Map
Miami International Boat Show 2025
Transit Map using GeoData
Miami Beach Convention Center Map
2026 PBIBS SYBAss Map

PORTFOLIOS