Illustrated boat show picture map showing exhibitor locations

Illustration and design by John Potter - Escape Key Graphics

Palm Beach International Boat Show Map 2012

Maps For Palm Beach International Boat Show:

WAYFINDING MAPS:

Boat Show Bus Map
Custom Parking Map Using GeoData
Boat Show Transit Map
Gardens Map
Campus Map
Illustrated Theme Park Map
Convention Center Map
Coastal Neighborhood Map
Tourist Attraction Map
Boat Show Transit Map
Fort Lauderdale International Boat Show Transit Map
Miami Beach Convention Center Parking Map
Convention Center Map Design
Marina and Resort Map
International Boat Show Map
Animal Sanctuary Map
Speedway Map
Island Tourism Map
Illustrated Town Map
A Miami Illustrated Map
Gathering Place Tulsa Park Map
International Boat Show Map
International Boat Show Map
Boat Show Map
A Power and Sailboat Show Map
Village Map
Miami Yachts Show 2020
Street Art Map
off-road motorsports park map
Airboat Adventure Park Map

WHAT ARE WAYFINDING MAPS:

Wayfinding maps are maps that help you figure out

  • Where you are
  • Where you want to be
  • and how to get from one to the other

I know what you're thinking... Isn't that all maps? That was my first reaction as well, but this is not necessarily the case. Some maps only provide an overview of an area and some maps show topography or things like crime rates etc. These kinds of maps are becoming more popular with the advent of GIS, but that's another story.

My maps do tend to be geographical in nature and fit the description of wayfinding maps, but I go about it differently on different maps and I place emphasis on different methods. For instance... Some of my maps are overhead street map type maps while most are illustrated. The illustrated maps I create lean more on landmarks as a method of location while overhead maps require the user to think more abstractly and use signs or other markings in the real world to associate the map with reality. Some of my maps specify routes to be taken to reach destinations, some show paths, but leave the user to choose which they take and some simply show where things are in relation to one another giving more directional than specific guidance.

Some people refer to what they call digital wayfinding. This is usually loosely defined as wayfinding on a digital device like a phone or laptop with some form of interactivity involved. The zoomable maps I have on my site fall into this category but beyond that is software that chooses a route for you or describes facilities in your vicinity etc.

If you would like a quote for a wayfinding map please contact me.

Palm Beach International Boat Show: A Premier Marine Event & Showcase for Custom Map Design:

The Palm Beach International Boat Show (PBIBS) is one of the most prestigious and influential boat shows in the United States, attracting marine enthusiasts, yacht buyers, industry professionals, and visitors from around the world each year. Held along Flagler Drive in downtown West Palm Beach, Florida, this waterfront event features an extraordinary display of luxury vessels, marine accessories, and lifestyle experiences - all set against the scenic backdrop of the Intracoastal Waterway.

Since its inception in 1982, PBIBS has grown into a major economic and cultural driver for the region, with attendance regularly surpassing 55,000 visitors and contributing more than $1 billion in economic impact to Palm Beach County.

World Class Yachts and Marine Innovation

Each year the show presents an impressive lineup of more than 800 to 1,000 boats and vessels, ranging from nimble 8 foot inflatable boats to luxurious superyachts approaching 300 feet in length. With over 600 exhibiting brands and hundreds of boats on display, PBIBS is a premier destination for exploring the latest in marine technology, yacht design, and nautical accessories.

The event also includes specialty showcases such as the Superyacht Show at Palm Harbor, educational seminars on boating and ownership, live activations like the AquaZone, and family-friendly activities including kids’ fishing clinics.

Relaxed Luxury & Local Culture

Unlike some of the larger boat shows in South Florida—such as Miami and Fort Lauderdale—the Palm Beach International Boat Show offers a somewhat more relaxed and refined atmosphere, with easy access to parking, public transit, and downtown amenities. Attendees often combine their day at the show with visits to nearby restaurants, bars, galleries, and shopping districts like CityPlace (now known as Rosemary Square), making it an attractive cultural and social destination for locals and visitors alike.

Art, Innovation & VIP Experiences

PBIBS is not just about boats - it’s also increasingly about lifestyle, luxury, and cultural engagement. VIP ticket holders enjoy access to premium lounges, gourmet dining, and exclusive events that sometimes coincide with related cultural offerings like the Palm Beach Modern + Contemporary (PBM+C) Art Fair, blending the worlds of fine art and luxury yachting.

For art lovers and design conscious attendees, the visual identity of the show is critical - not only in exhibits and signage but in how visitors navigate the expansive layout of boats, exhibits, food and beverage zones, and educational activations.

Featured Map Illustrator: John Potter / Escape Key Graphics

For more than a decade - from 2011 to the present - I have served as the illustrator and designer for the official Palm Beach International Boat Show map. Over the years, I have collaborated closely with the show’s production team at Informa Markets to refine and evolve the show’s visual mapping system to meet the needs of attendees, exhibitors, and staff as the event continues to grow and change.

My contributions have included:

  • Official show map illustration—updated annually to reflect layout changes and new technologies

  • App and digital maps used on mobile platforms during the event

  • Signage and wayfinding graphics throughout the show footprint

  • Transit and foldable maps designed for easy distribution and practical use

Each year’s map reflects improvements in style, software, and usability, ensuring that visitors have a seamless visual experience while navigating the show’s dynamic waterfront layout.

 


PORTFOLIOS:

By Application or Use:

By Method:

By Software Used: